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Propaganda in the helping professions

Gambrill, Eileen D.

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서명/저자사항Propaganda in the helping professions/ Eileen Gambrill.
개인저자Gambrill, Eileen D., 1934-
발행사항New York: Oxford University Press, c2012.
형태사항x, 570 p.: ill.; 25 cm.
ISBN9780195325003 (hardcover : alk. paper)
0195325001 (hardcover : alk. paper)
서지주기Includes bibliographical references (p. [475]-540) and index.
내용주기Introduction -- Propaganda in the helping professions : what is it and why should you care? -- Context, actors, and scripts -- Introduction to the players -- Interactions among the players -- Propaganda analysis : different levels -- Consequences of propaganda -- A Rogue's gallery of harms related to propaganda in the helping professions -- The medicalization of life -- How they reel us in -- Obscure different views of knowledge and how to get it -- Appeal to popular grand narratives and metaphors -- Disguise advertisements as professional literature -- Propagandistic use of language and social psychological persuasion strategies -- Appeal to our psychological vulnerabilities -- What you can do -- Enhance your argument analysis skills -- Increase your skill in spotting fallacies -- Increase your skill in searching for answers for yourself -- Notes -- References -- Index.
일반주제명Professional employees.
Consumer confidence.
Propaganda.
Persuasion (Psychology)
Consumer education.
분류기호650.1014
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